Website Optimization | Owned Media
Your Website Can Do Better!
As websites age they become bloated and full of old code and scripts from previous 3rd party vendors. Google data shows that lead conversions decreases 7% for every second of site load time after 3 seconds. Most automotive websites have load times over 10 seconds. That means you are missing out on 50% of your leads.
We focus on 3 areas to enhance your sites performance Site Speed, are your pages Mobile Ready and Organic vs Paid keyword balance. Each of these items can have a significant impact on your sites performance and its ability to delivery quality leads.
Google Certified Professionals
Analytics
GA4 has introduced some new challenges to digital marketing. Several reports and metrics digital marketing specialist have relied on are no longer available. Forecast Marketing utilizes each tool Google provides to insight and clarity on where traffic is coming from and which traffic is most effective in converting to sales.
Search Console
As privacy laws increase individual security it is becoming more difficult to see details about who is clicking and engaging. Search Console is a Google platform that enables Digital Marketing Specialist to see details about users activity.
Data Visuals
Google’s variety of platforms that manage different aspects of your business each have specific insights and analytics. From your Business Profile to Analytics, Google Ads, Merchant Center and Search Console, each Google platform has it’s own metrics.
Advanced Tools
Google tells you exactly what you need to do in order to perform better and attract more customers, you just need to know where to look. At Forecast Marketing we speak Google and know how to translate what your website needs into measurable tasks and actions.